Personal assistants such as Alexa and Siri are being offered by the biggest names in technology, and Morgan Stanley analysts said Wednesday that one company should be favored to take a big chunk of that market as artificial intelligence adds to their capabilities.
Morgan Stanley analysts think Alphabet Inc.’s GOOG GOOGL Google is best positioned on the hardware, data and AI tech fronts, as Amazon.com Inc. AMZN and Meta Platforms Inc. META AIs need “behavior changes…to lead,” and Apple Inc.’s AAPL AI play still faces “uncertainty.”
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